Erik Deckers over on Twitter shared this link with me earlier today. Here’s a taste of the article (a quick and good read): Good news for marketing agencies, printers, and direct mail companies from B2B Marketing magazine. According to their “exclusive” survey, only 25% of all business-to-business marketers are going to cut their budget. But nearly one-third of them are actually increasing their marketing budget, while another 44%...
Read More"Trouble Don’t Last Always": Mother Wit for Tough Marketing Times
Posted in Blog Archive, business model, Lalita, marketing, Microenterprise Small Business, Scalability
An Open Letter to Obama on Small Biz
Just sent off a happy gram to the good people at Change.gov about small business. Here’s what I said: Small business is the engine that drives the economy, but the government has had little real focus on small business development in years. Multiple heads of the SBA in the Bush Administration, little in terms of money and talent. Little commitment. Now, we see the erosion of small business and the very agency tasked to support...
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